Expertise in the live performance industry spanning over 50 years


Andrew Guild has been involved with the production of ballet, circus, classical music, folk dance, ice spectaculars for over 50 years. He is happy to travel to seek out new talents, new thrills and entertainments that will appeal to audiences wherever there are for beautiful theatres, magnificent concert halls, spectacular big tops or vast arenas.

Andrew worked closely with the Edgley organisation as executive producer for tours such as The Royal Ballet, The Great Moscow Circus, Torvill and Dean, The Bolshoi Ballet and quite literally hundreds of internationally famous attractions.

Andrew’s journey in the world of entertainment started when he sought out a school holiday job by auditioning for the very first Australian production of Lionel Bart’s ground-breaking musical Oliver. A year playing the Artful Dodger, then more juggling of school and theatre work and finally, an invitation to join the Edgley show business family where he stayed as a partner for over three decades.

During Soviet times, Andrew made over 250 visits to Moscow and travelled extensively throughout Russia and the then Soviet States. He estimates he has been involved with over 7,000 performers visiting Australia, New Zealand and South Africa, as well as many Asian countries including China, Hong Kong and Singapore.

In 2014, Andrew, together with Theatre Tours International partner Simon Bryce, had great joy in presenting the BBC sensation Mrs. Brown Rides Again starring Mrs. Brown’s Boys. The show’s historic success was repeated when Mrs. Brown’s Boys returned in 2016 with a second play – Good Mourning Mrs. Brown.

2017 was a huge year with a tour of the Great Moscow Circus in South Africa; The St Petersburg Ballet Theatre’s sold-out tour in Asia, Australia and New Zealand, and Shanghai Ballet performing Derek Deane’s magnificent Swan Lake in Melbourne.

2018 and 2019 saw more ballet and circus tours in Singapore, Hong Kong, Sydney, Auckland, London and Dublin. After a 3-year Covid hiatus, Andrew was proud to bring The United Ukrainian Ballet to Australia and Singapore.

Andrew currently divides his time between Melbourne and the country town of Trentham, Victoria, acting as senior statesman to the performing arts community with his wife Ai-Gul Gaisina, a graduate of the Vaganova Academy and who first danced on the Mariinsky Theatre stage before joining Moscow’s Stanislavsky Ballet Company. After emigrating to Australia, Ai-Gul joined The Australian Ballet before working with the Royal Danish Ballet, The Hong Kong Ballet, Queensland Ballet and Houston Ballet where she staged her production of Giselle.

Chief Executive Office & Chief Financial Officer

Simon Bryce has spent over 30 years working as a marketing consultant producer and promoter of live entertainment.

He has worked extensively throughout Australia, the United Kingdom, USA, Asia and South Africa.As a marketing consultant, he has developed and implemented marketing campaigns for many leading entertainment brands, including Hi-5, Andrew Lloyd Webber’s Really Useful Company, and STOMP.

As an executive producer, Simon’s credits include Slava’s Snowshow (New York, Chicago, SanFrancisco), Too Far to Walk starring Prunella Scales (London) and the Ensemble Theatre production of End of the Rainbow starring Caroline O’Connor (Sydney Theatre Royal and Edinburgh).

Simon promoted two Australasian tours of the smash hit television show Mrs Brown’s Boys. It would become Australia’s biggest grossing live comedy show selling out over 80 arena performances with a gross exceeding $50 million dollars.

Simon has collaborated successfully with Emma Powell on the international touring comedy show Busting Out! – the comic take on the female body politic which sold in excess of 250,000 tickets across Australia, New Zealand and the UK.

Other career highlights include marketing the first tour of Madame Tussaud’s in 160 years, which sold over half a million tickets in his hometown of Melbourne, and Michael Edgley’s and Andrew Guild’s presentation of the English National Ballet’s arena production of Swan Lake which broke contemporary records to become the highest selling ballet in Australia’s history.

It was from this experience that Simon would go on to become a lead producer of ballet presenting the St Petersburg Ballet Theatre and guest stars from the Bolshoi Ballet throughout some of the world most iconic cities with record breaking seasons in London, Sydney, Cape Town, Singapore, Hong Kong and Dublin.

More recently Simon has worked with Shanghai Ballet, Estonian National Ballet and the United Ukrainian Ballet.

Along with his business partner Andrew Guild, Simon has presented a variety of circuses across Australia, Southeast Asia and South Africa selling close to 500,000 tickets.

In 2023/24, Simon is co-producing two major orchestral tours with the Classic Rock Live series and the staged screening of the iconic Australian movie, The Man From Snowy River.